“The Perenso system fulfils everything we want. We’re a very complex organisation and we’ve been able to integrate the Perenso system into our business processes very easily. The system allows us to put discipline into certain processes while keeping the flexibility we want.
Our reps love the system – they used to spend around 2 hours every night on admin tasks after going home. Now they spend less than half an hour planning their next day’s activity and are better organised. In short they’re getting their lives back.
As for the organisation, we’re going to see some major savings too.
Currently we spend about $150,000/year on order pads – which will go to $0.
Eliminating sending orders in via fax with all the fax machines, paper, phone calls etc. will save us another $150,000/year.
Our data entry team will go from 3 people to none, and coupled with a redeployment of parts of our customer service team, will save us another $200,000/year.
And we’ll reduce our production costs for sales folders from $100,000 to $40,000 per year.
Putting in the Perenso system will be about a fifth of that, so we effectively save around $400,000 per year.”
Grant BlackGeneral Manager of Nelson Division - PharmaCare Laboratories
“Care Pharmaceuticals (formerly Paedpharm Pty Ltd) was established in Australia in 1986 to provide innovative over the counter (OTC) pharmaceutical solutions for parents and children. As a result of a number of strategic brand acquisitions and in response changing consumer needs, Care Pharmaceuticals is constantly striving to be the market leader in the categories they are represented in. As well as providing highly respected products, delivering excellent customer service to pharmacies is a priority for us. As part of our ongoing strategy to streamline the business processes of our sales team, we saw sales automation as the next big step that we needed to take. We were seeking an automated ordering solution that would provide a seamless link into the wholesalers, be free of errors and delays, promote responsiveness and ultimately enhance our customer relationships.
We found that Wayne Goodrich, from Perenso (Performance Enhancing Solutions by the SofTech Group), spoke our language and had a product that was exactly what our field force needed. Wayne’s collective experience in the Pharmaceutical industry is extensive enabling him to understand the needs of a small to medium OTC Pharmaceutical Company. It was apparent from the start that we were on the right track, and would be able to deliver a workable solution in the timeframe required. The solution – and the way it’s being developed is a considered one, and exactly what a Pharmaceutical company like CARE needed.
The positives are good for us and the reps are really engaged. They’ve wanted an electronic CRM product for a while and they’re part of the development process. It’s able to be tweaked for their needs and that’s an engaging process for them. Efficiency is gained in the ordering process and that has to affect our bottom line; the potential for lost orders is reduced and our delivery is much improved. We have happier clients and their loyalty to us is increased.
I’d definitely recommend Perenso because SoftTech’s sales and post sales service is excellent. They respond to queries and their explanations are easily understood. The product is already showing strong potential to enhance our growth and development as a company and the performance has met our expectations. We will implement Phase 2 in the New Year, which will be a more complete multifaceted CRM solution. We are really looking forward to presenting to our sales team as we feel the efficiencies gained will be enormous.”
Paul SewellNational Sales Manager - Care Pharmaceuticals
“Broo Ltd embarked on a new offering into the Beer market in Australia, the first Beer Franchise in the world. Part of this offering we required a software solution for franchisees to be able to manage their customers, stock, sales, basically manage their entire business.
Perenso provided a solution that does exactly that, it is an unbelievable CRM tool and provides us with up to date information and opportunity to print detailed reports. The support provided by Perenso is second to none and have been readily available during the introduction and rollout of the Broo App.”